Future of Work

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Businesses know that the world of work is changing, and that they need to be ready to respond.

The pace of digitisation and automation is transforming the way in which:

  • employers recruit, develop and retain staff
  • businesses function, in increasingly modernised and flexible ‘work’ settings
  • technology is creating a knowledge-based economy.

As a council, it is our challenge and responsibility to build the right environment and infrastructure to empower businesses in our city to thrive in this evolving world; to take advantage of the opportunities and to be alert to the threats.

Across the Southampton area, there is a growing movement of innovators, entrepreneurs and purpose-led employers, looking at different ways of working. Our world-class universities, further education and specialist training providers are responding to an ever-changing and complex economic landscape – both here and abroad.

With our Local Plan, the implementation of the Solent Freeport and ambition to become a Green City, the resulting economic opportunities are significant.

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